
Business plan one-pager template
Created by:
Isos Technology
Simplify strategic business planning and align your team’s vision and goals.
Categories
- Marketing & Sales
- Recommended
- Finance & Ops
- Page Template
KEY FEATURES
Decision Tracking
Goal Setting
Team Alignment

Crafting a strategic business plan is essential, but it can be a daunting task. With countless details to consider, it's easy for your company's vision to get lost in the shuffle. Use a business plan template that’s designed to simplify the process, helping you translate your big ideas into a format your team can easily grasp and act upon.
But why is a business plan so crucial? It's the blueprint that aligns your team, sets objectives, and paves the way for growth. Without it, businesses risk wandering aimlessly, missing opportunities, and wasting resources. Investing in a solid business plan is not just smart—it's essential for long-term success.
What is a business plan template?
Strategic business planning is essential for companies of all sizes. It provides a clear roadmap for success and guides decision-making processes. However, creating a traditional business plan can take time and effort.
Atlassian’s free business plan template condenses essential business idea elements into a concise format, making it easier for businesses to articulate their vision and strategy.
Benefits of using a business plan template
Streamlines efficiency
A business plan template condenses essential business elements into a single page, saving time and resources. This condensed format not only streamlines the planning process but also facilitates easier communication and reference for stakeholders. By eliminating the need for lengthy, complex documents, businesses can focus their efforts on implementing strategies rather than navigating through excessive details.
Provides clarity
Using a business plan provides a clear and concise overview of the company's vision, goals, and strategy. This clarity not only aligns internal teams but also helps external stakeholders, such as investors and partners, understand the business's direction and objectives. With a well-defined roadmap, everyone involved can work towards common goals with a shared understanding of priorities and expectations.
Boosts flexibility
A business plan enables businesses to adapt quickly to changes in the market landscape. This adaptability is crucial in today's dynamic business environment, where market trends and customer preferences can shift rapidly. By regularly reviewing and updating the business plan, organizations can stay nimble and responsive, seizing opportunities and mitigating risks as they arise. Additionally, the structured framework provided by the business plan facilitates efficient decision-making, allowing businesses to pivot with confidence when needed.
Facilitates communication
A business plan template facilitates effective communication of key objectives to stakeholders.
With features such as an executive summary, target market research and analysis, and financial projections, Atlassian’s free template empowers companies to create a comprehensive business plan in a simplified format.
How to use the business plan one-pager template
- 1
Sum up who you are
Your company likely has a few documents that cover what your business is and what you're working toward. One of the most helpful things you can do for your team is summarize this information into concise, bite-sized statements.
That's what you'll do in the first two sections of this free template. Fill in who you are and why you exist so that everybody is on the same page about these core elements.
- 2
Highlight your long-term strategy
The top of the template is called ‘the destination’ for a reason—it's all about setting your medium- and long-term goals.
Use the rest of the table to establish where your company will be in the next ten years. Are you aiming to achieve a certain amount of profit? A specific team size? A position as an industry leader? Note those goals here.
There's also space to map out your market approach, including information about your targets, your value proposition, and the process you use to deliver that value to your customers.
- 3
Set your mid-term view
Long-term strategies can make you feel like you have too much to do. The mid-term view is where you can identify what you'll work toward within the next two to four years. These mid-term tasks should support the larger goals and make achieving them more attainable.
This section also includes space to set a date and note your target market, revenue and profit, metrics you'll monitor, and a clear definition of success.
- 4
Figure out your short-term goals
The path is where you'll lock in your marketing strategy, goals for the year, the quarter, and even issues to discuss this week. You'll also record your revenue, profit, losses, and key reporting metrics for your annual and quarterly goals.
Unlike your long-term strategies, plan to create this page every quarter so that you successfully track progress and keep things current.
Use Confluence to create a free business plan
Effective planning and collaboration are crucial to success in today's competitive business environment. Confluence's free business plan template provides teams with a streamlined solution to their business strategy and aligns their goals and strategies.
Confluence allows teams to easily consolidate their ideas and strategies into a cohesive business plan format. This intuitive template fosters collaboration and ensures everyone is on the same page.
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